Embedded HD video for 1st Option Technologies

Back in the hot summer days BC (before Christmas), Cradduck Design won the contract to produce a website for First Option Technologies, a specialist IT support company based locally in Alresford. An integral and important part of the web design features the scriptwriting/directing talents of Kirsty Young, Cradduck Design Co.'s favourite SEO expert and copywriter, and the filming and editing skills of Web Epics. As well as the design and build of the whole website, Cradducks were instrumental in persuading the team at First Option Technologies to use a widescreen video in three areas of the site. Judge for yourself at http://www.fo-tech.co.uk/

The First Option Technologies videos were shot in a day and in HD, so the 'pillbox' shape could be achieved. Editing down a day's worth of shoot to three x 3 minute videos was a fair challenge but the end result was exactly what was wanted - moving snapshots of the company and their services.